The history of Hoosier Racing Tire is one of an American Dream come true for two young, Indiana entrepreneurs who turned a personal vision into a reality.
It began in the early 1950’s when Bob Newton, along with his supportive wife Joyce, began a successful racing career on the small asphalt tracks of northern Indiana. Bob, like many of his fellow drivers, was not satisfied with driving on street tires with their limited sizing options and hard tread compounds.